The much talked about Caffeine algo update is released today and most SEO’s are on the edge of their seats, waiting to see what this will mean to their websites.

It is expected to reduce the phrase “It will take 6 months to index your new site”. In theory new sites should be in the listings as soon as they are indexed. Twitter posts will be just about live. Actually, you should be able to watch them. If you Google “caffeine google” right now and probably for the next week or so you will be able to see the Twitter results scrolling along. Which makes it pretty hard to game in terms of getting a static ranking for a tweet.

Does this mean the end of the “Google Sandbox”?

It’s hard to tell. Really I think Caffeine is just going to pull in more news and social media results, that is results that are following a trend, rather than make much of an impact for business to business websites where the content only changes monthly at best.

Of course we will be experimenting with some of our sites to see how we can benefit from this new change.

Interesting title hey… yes the subject is exactly the same..yawn…

Someone over at Conde Nast has created an excellent presentation to visually walk users through how Google works. This presentation is suitable for novices and experts. Go to Conde Nast here

We’ve launched an internet marketing testing site today so we can play with seo till our hearts are content.

Hopefully it will pay for it’s own hosting and domain registration…

Here it is: Stylish Web Templates

It’s not about design, or XHTML code for that matter, although it will be a good experiment to see how backward code fairs in the search engines.